
Eventim Apollo
The London Palladium is a Grade II\ West End theatre on Argyll Street, Soho, designed by Frank Matcham and opened in December 1910. With seating across Stalls, Royal Circle and Upper Circle levels, it strikes a balance between intimacy and theatrical grandeur. Over the years, it’s hosted legendary musicals (like The Sound of Music, Cats*), Royal Variety Performances, variety shows, big-name concerts, and hosted stars such as Judy Garland, Frank Sinatra and The Beatles. The London Palladium seating plan will help you find the best seats in the theater.






About Eventim Apollo
- Eventim Apollo offers both seated and standing configurations.
- It has a total seating capacity of around 3655 when all guests are fully seated and can accommodate 5300 people with the partly-standing arrangement. This makes it one of the largest performance arenas in the city.
Eventim Apollo Seating Plan >

The venue originally opened in 1932 under the name of Gaumont Palace as a cinema hall. In 1962, the venue was renamed the Hammersmith Odeon. It was later renovated and once again renamed, this time as Labatt's Apollo, following a sponsorship deal with Labatt Brewing Company. In 2002, it came to be known as Carling Apollo after a deal between Carling Brewery and the then owners, Clear Channel Entertainment, now iHeartMedia, inc. AC/DC played a concert to mark the event. In 2007, the original Compton pipe organ constructed in 1932 from the cinema days was restored. In 2013, the venue was closed for an extensive refurbishment and was reopened on 7th September 2013 as Eventim Apollo, with a performance by Selena Gomez.
- The Eventim Apollo's architecture follows the Art Deco style.
- The exterior showcases an understated marquee and an ornate facade, while the interior boasts elegant features such as a grand foyer with mosaic floor panels, ornamental plasterwork, and a spacious fan-shaped auditorium.
- In 2013, a massive renovation was completed under the guidance of architect Foster Wilson, returning the venue to its Art Deco glory.
Some of the highlights include 38 Beatles gigs from 1964-1965 and Queen concerts in the 1970s. Other famous performances include Dire Straits, Iron Maiden, and Black Sabbath in the 80s. The venue was also host to Riverdance in 1995 and the Spongebob SquarePants musical in 2009. In 2013, the venue reopened after renovation to a Selena Gomez concert. In 2018, the premiere of the movie Mamma Mia! Here We Go Again was held at the theatre. More recent performances of Eric Clapton in 2020. In 2023, pop star Maisie Peters performed at the venue, drawing huge crowds.
Know Before You Go
- Tube: The nearest tube station to the Eventim Apollo is Hammersmith, served by the Piccadilly, District and Hammersmith & City lines. The station is wheelchair accessible.
- Bus: The closest stop is Hammersmith bus stop served by bus routes 9, 10, 27, 33, 419, 72, H91, 190, 211, 220, 267, 283, 295 and 391.
- Parking: The closest 24-hour car park is behind the Liviat Hammersmith (previously Kings Mall). The venue is located in a residential area and street parking is not advisable. There are a number of Disabled Use bays in the borough, which any Blue Badge holder can park in.
- First aid: A medic is present on-site for any medical emergencies.
- Washrooms: There are male and female toilets present at the venue, as well as accessible toilets.
- Cloakroom: A limited-capacity cloakroom is available for guests but we recommend that you do not bring large baggage or items.
- Bar: Eventim Apollo has multiple bars selling alcohol, beverages and snacks.
Motor
- The main entrance of the Eventim Apollo has ramp access.
- The foyer and the bars on the ground floor beside the entrance are step-free.
- The two accessible platforms are located in the rear corners of the Stalls area and have step-free access from the street.
- There are two accessible toilets located at the rear of the stalls for which you will need your RADAR key.
Auditory
- Amplification headphones and neck loops are available for a refundable cash deposit.
- British Sign Language (BSL) interpretations are provided for some performances.
Others
- The theatre offers accessible seating options with companion spaces for individuals with disabilities.
- The staff is trained to assist guests with special needs.
- Guide dogs are welcome in the theatre.
- Book Early: It is advisable to book your ticket in advance to watch a show at the Eventim Apollo.
- Access Assistance: For differently-abled visitors, it is recommended that they inform the venue in advance of their requirements for a hassle-free experience.
- Food and Drink Policy: Eventim Apollo has multiple bars selling alcohol, soft drinks and snacks, however, they do not sell hot food.
- Dress Recommendation: There is no official dress code at the Eventim Apollo.
- Medical Allowances: Food and drinks are not permitted inside, however, visitors are allowed to carry with them medication or food to manage a medical condition.
- View: An unobstructed stage view cannot be guaranteed for wheelchair users since this can sometimes become a standing venue.
- Parking: The area in which Eventim Apollo is located is prone to car theft, it is advisable to park at a secured parking lot.
- River Cafe: Located on Thames Wharf, River Cafe offers a renowned Italian-inspired menu with a focus on fresh, seasonal ingredients. It is a well-regarded restaurant known for its elegant setting and excellent food.
- The Gate: Situated on Queen Caroline Street, The Gate is a vegetarian and vegan restaurant that offers a diverse and creative menu. It features dishes inspired by various cuisines, including Mediterranean, Asian, and Middle Eastern.
- The Havelock Tavern: Positioned on Masbro Road, The Havelock Tavern is a gastropub serving a menu of modern British dishes with a focus on quality and seasonality. It offers a relaxed atmosphere and a selection of wines and craft beers.
- The Stonemasons Arms: Located on Cambridge Grove, The Stonemasons Arms is a traditional British pub that serves classic pub food, including hearty dishes such as fish and chips, burgers, and Sunday roasts. It also offers a selection of ales and beverages.
Frequently Asked Questions About Eventim Apollo
The Eventim Apollo is located on Queen Caroline Street, near the Hammersmith Flyover in London.
You can reach Eventim Apollo via train, bus, tube, or car.
Eventim Apollo has staged several productions including musicals, plays, concerts and films. A few notable ones include concerts by Dire Straits, Iron Maiden and others, as well as the Spongebob SquarePants musical.
Eventim Apollo has both seating and standing configurations. It has a total seating capacity of around 3655 when all guests are fully seated and can accommodate 5300 people with the partly-standing arrangement.
Yes. Eventim Apollo is accessible to people with reduced mobility. The theatre offers various facilities and resources for disabled visitors, including wheelchair access, guide dog allowance, hearing assistance and more.
The price of the tickets depends on the show that you choose to watch and the timing of the same at the Eventim Apollo.
You can book your tickets to shows playing at the Eventim Apollo online at London Theatre Tickets. You will get the best deals and discounts and all the information you need at your fingertips.
Yes. There are quite a few dining options available near Eventim Apollo such as The Havelock Tavern, The Gate and more.
There are quite a few attractions near Eventim Apollo that you can explore before you go for a show. Some of these include Hammersmith Broadway Shopping Centre, the London Bridge, the Thames Path, the Victoria and Albert Museum and more.